usernamed Posted May 20, 2015 Report Share Posted May 20, 2015 So for my IA, I decided I'm going to do Marks and Spencer... I have two questions in mind...The first being, "How will Marks and Spencer's new promotional campaign help boost its sales?"The second being,"How effective will personalization be in boosting Marks and Spencer's sales?" I think there is more to talk about in the first one.The second one is more specific.What do you guys think?Which one seems better and fits the IB requirements better? Reply Link to post Share on other sites More sharing options...
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